Iran, Russia & USA 'Crazy Leaders'

By: Ayman - Published: Oct 30, 2008 • References: coloribus
The presidents of Iran, Russia and the US take a beating from Amnesty International in its latest ad.

Unlike it's usual serious and graphic campaigns, Amnesty International went for a light comical approach with this TV spot entitles, "Crazy Leaders".

Created by German agency Scholz & Friends, the spot shows world leaders such as George Bush, Mahmoud Ahmadinejad and Dmitry Medvedev doing tricks and playing like kids instead of tackling the important issues they're supposed to take care of.

The commercial was directed by Benjamin Wolff with art director Sara Vieira and cinematographer Lutz Hattenhauer. Stats for Spoofing Presidents for Human Rights Trending: Older & Chilly
Research: 3,983 clicks in 395 w
Interest: 4 minutes
Concept: Spoofing Presidents For Human Rights
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Segment: Neutral, 18-35
Comparison Set: 12 similar articles, including: human rights ads, burning inhumane images, and sewing with signatures.