Billionaire Boys Club's Latest Line for Kids is Lightweight and Fun
Madison Mackay — April 4, 2018 — Life-Stages
References: bbcicecream & hypekids
The Billionaire Boys Club brand from famous singer and producer Pharrell Williams released a new spring line of space-themed clothes for kids. The line stays true to the brand's classic streetwear style, with oversized silhouettes and bold fun prints.
Featuring new takes on the brand's famous hoodies and t-shirts, the collection uses materials throughout that are all hand-picked to promise a lightweight, breathable and luxurious product. The line focuses on gray and navy blue colors, as well as a classic denim shade. The exciting space prints were illustrated by hand, with plants, stars and comets placed all around each product.
Each piece from the new line was designed to be perfect for any weather this spring season, offering pieces to layer together or simply wear on their own. The new line of space-themed clothes for kids from Pharrell Williams' Billionaire Boys club is available online now with prices ranging from $35 to $75.
Featuring new takes on the brand's famous hoodies and t-shirts, the collection uses materials throughout that are all hand-picked to promise a lightweight, breathable and luxurious product. The line focuses on gray and navy blue colors, as well as a classic denim shade. The exciting space prints were illustrated by hand, with plants, stars and comets placed all around each product.
Each piece from the new line was designed to be perfect for any weather this spring season, offering pieces to layer together or simply wear on their own. The new line of space-themed clothes for kids from Pharrell Williams' Billionaire Boys club is available online now with prices ranging from $35 to $75.
Trend Themes
1. Space-themed Kid's Clothing - The trend of space-themed kid's clothing offers opportunities for innovative designs that incorporate hand-illustrated prints, lightweight and breathable materials, and versatile layering options.
2. Luxury Kid's Streetwear - The trend of luxury kid's streetwear offers opportunities for innovative designs that redefine traditional children's clothing styles with oversized silhouettes and high-end materials.
3. Hand-illustrated Prints - The trend of hand-illustrated prints offers opportunities for innovative designs that incorporate unique and bold illustrations of plants, stars, and comets in a variety of color palettes and styles.
Industry Implications
1. Children's Clothing - The children's clothing industry has an opportunity to disrupt traditional clothing styles for kids by offering luxury streetwear options that incorporate unique prints and high-end materials.
2. Fashion - The fashion industry has an opportunity to incorporate space-themed designs and hand-illustrated prints into their collections, offering consumers a fresh and exciting take on traditional clothing styles.
3. E-commerce - The e-commerce industry has an opportunity to expand their offerings by featuring unique and innovative space-themed kid's clothing lines, targeting a niche market of parents who value high-end materials and bold designs.
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