The new South 2 West 8 2011 Fall/Winter Collection for men embraces the cold weather season by producing plenty of Nordic-inspired fashions. The collection features plenty of pieces guaranteed to keep you warm this season. The various outwear pieces, which include big, bulky coats with fur, wrap sweaters and tweed trousers, ensure that the South 2 West 8 Fall/Winter Collection will keep you protected from icy winds and cold snow.
Other noteworthy pieces from the collection include hooded anoraks and bright, chunky winter boots. The outdoor setting in the lookbook perfectly complements the South 2 West 8 Fall/Winter collection.
Implications - Many consumers today find themselves conflicted between the desire for style or the desire for practical functionality. Businesses that can offer consumers products boasting both a bold aesthetic and high-quality performance will fare well in today's competitive industry.
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Concept: South 2 West 8
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Segment: Females, 18-55
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