This Sony Playstation Ad Takes You Back to Your Younger Roots

By: Summer Luu - Published: Nov 16, 2010   Updated: Aug 2 2011 • References: adweek.blogs
The newest Sony PlayStation ad from Argentina features an adult baby.

The hybrid of the baby's face on a grown man's body is both seamless and very entertaining. This Sony PlayStation ad is trying to convey the message that excitement can be added to any mundane life through the use of this wicked console. Bring back your youth with this Sony PlayStation ad and get ready to game your heart out.

Implications - Much of today's older population within society is easily drawn to those products that evoke feelings of nostalgia. Businesses that aim to take these consumers back to a simpler or past time will experience favorable results. Stats for Adult Gaming Campaigns Trending: Older & Mild
Research: 805 clicks in 288 w
Interest: > 3 minutes
Concept: Sony Playstation Ad
Related: 55 examples / 42 photos
Segment: Neutral, 18-55
Comparison Set: 20 similar articles, including: gamer action photography, 51 sony selections, and 80 sony gaming gear pieces.