Twitter has made a substantial leap to become the next Google and not the next Facebook. By adding search and trends to their Twitter homepage, they are integrating a real-time search feature after tiptoeing around it for a long time. Prior to this, Twitter search was relegated to a small link at the bottom of the page to search.twitter.com.
While this technology is still technically in beta, it's a promising future addition to the user experience at Twitter.com.
Stats for Real-Time Social Searches
Trending: Older & Chilly
Research: 2,723 clicks in 375 w
Interest: 4 minutes
Concept: Real-Time Social Searches
Related: 40 examples / 31 photos
Segment: Neutral, 18-55
Comparison Set: 15 similar articles, including: augmented reality tee shirts, twittering food trucks, and twitter for saving lives.
Real-Time Social Searches
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