Smalls Sliders Creates a 'Smorange' Color with Pantone Color Institute
Kanesa David — April 25, 2024 — Marketing
References: smallssliders & nrn
Smalls Sliders is partnering with Pantone Color Institute to produce a new color called 'Smorange.' As a part of this collaboration, Smalls Sliders will now gain a signature color named after the iconic restaurant. This vibrant hue originated from an existing Pantone shade, meticulously adjusted for density to create a bespoke, brighter variation uniquely tailored to Smalls Sliders' brand identity.
"Crafting Smorange in partnership with the Pantone Color Institute was a pivotal moment in our journey as we navigate our trajectory of explosive growth," said Maria Rivera, Smalls Sliders CEO, in a statement.
Smalls Sliders has an innovative modular container format designed to serve these delicious offerings within a compact footprint efficiently. The restaurant currently operates across Louisiana and Mississippi.
Image Credit: Smalls Sliders
"Crafting Smorange in partnership with the Pantone Color Institute was a pivotal moment in our journey as we navigate our trajectory of explosive growth," said Maria Rivera, Smalls Sliders CEO, in a statement.
Smalls Sliders has an innovative modular container format designed to serve these delicious offerings within a compact footprint efficiently. The restaurant currently operates across Louisiana and Mississippi.
Image Credit: Smalls Sliders
Trend Themes
1. Color Innovation in QSR - Exploring unique color collaborations like 'Smorange' can enhance brand identity and customer experience in the QSR industry.
2. Modular Packaging Solutions - Innovative container formats like those used by Smalls Sliders can revolutionize packaging efficiency in the food industry.
3. Brand Collaboration Strategies - Partnerships with renowned institutions like Pantone Color Institute can elevate brand recognition and market positioning for businesses.
Industry Implications
1. Fast Food Restaurants - Fast food chains can leverage color innovations to create unique brand identities and engage customers on a new level.
2. Packaging Industry - The packaging sector can capitalize on modular packaging solutions to streamline operations and meet evolving consumer demands for convenience.
3. Marketing and Branding - Companies across various industries can learn from brand collaboration strategies to strengthen their market presence and differentiate themselves from competitors.
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