UCS's Spring/Summer 2010 collection features these brightly colored slip-on deck shoes. Available in metallic silver and bright yellow, UCS got rid of the deck shoe staples like laces and elastic. The brilliance of this footwear is in its sheer simplicity.
The metallic silver slip-on deck shoes might be a little bright, but the yellow is perfect in the summer heat. Check them out in the gallery above!
Implications - Now that the economic downturn has come and gone, consumers are feeling positive about their long-term financial well-being. To express this sentiment socially, they are looking to make bold aesthetic choices. Companies can easily add bold colors to existing products to capture this market.
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Concept: Metallic Deck Shoes
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Segment: Females, 18-35
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Metallic Deck Shoes
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