New York City's Sigmund Pretzel Shop caters to the so-hip-it-hurts crowd's demanding call for delicious pretzels. No doughy cardboard street pretzels here!

The Russian born pastry-chef and owner of Sigmund Pretzel Shop, Lina Kulchinsky, makes fresh pretzels and pretzel bread. The soft yeasty treats fill the bakery with a perfume that can only be described as sweet and delicious, and the store has offered a refreshing alternative for those who crave a good old-fashioned pretzel.