New York City's Sigmund Pretzel Shop caters to the so-hip-it-hurts crowd's demanding call for delicious pretzels. No doughy cardboard street pretzels here!
The Russian born pastry-chef and owner of Sigmund Pretzel Shop, Lina Kulchinsky, makes fresh pretzels and pretzel bread. The soft yeasty treats fill the bakery with a perfume that can only be described as sweet and delicious, and the store has offered a refreshing alternative for those who crave a good old-fashioned pretzel.
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Concept: Sigmund Pretzel Shop
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Segment: Neutral, 18-35
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