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Shockvertising Edit
Does It Work? Jury Still Out

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Shockvertising
Does It Work? Jury Still Out
Shockvertising - Does It Work? Jury Still Out (GALLERY) 2
Shockvertising - Does It Work? Jury Still Out (GALLERY) 3
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Shockvertising - Does It Work? Jury Still Out (GALLERY)
Does It Work? Jury Still Out
 Published: Mar 2, 08
Comments: 1 Views: 18,553

Can displaying a shocking, disturbing image be worth it to the public good? Shockvertising is reaching new highs, or lows, depending on your opinion.

Industry experts say public-service ads are becoming more shocking than ever. The gallery includes a series of images from PSAs that have evoked a lot of debate and controversial opinion, like the ads against drinking and driving.

Trendhunter.com readers may remember the post below which featured an image of a little girl’s face on a woman’s body, an ad to bring awareness to statutory rape. AdRants said it was like a “sledgehammer to the face.”

Youth Shockvertising - Statutory Rape Awareness Ad

Statutory rape in Milwaukee is on the rise, so much so, that the Family Violence Partnership hired Serve, an ad agency to create this shockvertisement. The point the advertisement is trying to get across is that just because a girl has a body physically capable of sex, doesn’t mean her mind has de… [More]

 

 References:  newsweek

Filed In:  bizarre,  charity,  lifestyle,  marketing,  media,  pop culture,  social,  unique








Reactions
FOUR WAYS TO REACT: vote, favorite, add more examples of Shockvertising or comment about Does It Work? Jury Still Out.

Hjortur on Feb 26, 08  82 Trends   120 Comments
Well, they do catch attention. I usually like it but it depends on what you're advertising and who is advertising. Some creatives seem to be "ethically challenced". :) ps. I added the "Add to technorati favorites" to my blog for you ;)
Hjortur on Feb 26, 08  82 Trends   120 Comments 0


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