4,957 Views - Click for Gallery Levi’s is promoting their classic 501 jeans with an “unbutton your beast” e-card marketing gimmick. Visit the Levi’s 501 site at unbuttonyourbeast.com and watch the flash as something wiggles around in the buttoned-up jeans. Then the beast is released. You choose the beast that represents what’s in your Levi 501 jeans and then can send the cheeky e-card. Via: unbuttonyourbeast

Fashionable Special Effects Commercials (VIDEO)

Levi's (Live Unbuttoned)

Levi Strauss is making a strong push for the global re-launch of the iconic Levi’s 501. Following the print ads and creative outdoor billboards, we bring you the Live Unbuttoned TV spot. The commercial…

$17,000 Denim

Vintage Levi's Jeans

This is unreal! An old pair of vintage Levi’s was found in a mine in California. The jeans were covered in wax, with an old paper bag with the name of a mercantile store which operated between 1895 and…

Pants That Cause Accidents (VIDEO)

Levis Runaway Jeans

This amateur video footage features a guy removing his pants in front of a house in what looks like a very ordinary neighbourhood. As he stands in his boxers, the pants begin to flip away, tumbling down…
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Did Levi's Dupe Us with "Guys Backflip into Jeans"?

My suspicion radar went off recently when Trendhunter featured a recent YouTube viral video, Guys backflip into jeans , when I saw it had been uploaded by a new username hosting only this video. Now…

Levi's Truth Booth

Jumping on consumer trend for user-generated content and to coincide with the launch of Levi's customised range in Singapore, Levi's have developed a "confession booth" offering consumers the opportunity…

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