Exclusive Seven For All Mankind Denim

Last Spring, Pucci joined forces with Guerlain to create a limited edition color cosmetics collection. Now get ready for a new partnership with Seven For All Mankind to produce a range of coloured jeans. Like most of the Pucci partnerships, this will be an one-off line: only 2,000 jeans will be produced and sold exclusively at Pucci boutiques for $400. Creative director for Pucci, Matthew Williamson, has designed the collection which has the Pucci’s insignia emblazoned on the back pocket. Faux pas or pure fashion?