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Small Screen Sweaters

You Can Play Videos, Music and Slideshows in This Sean John Sweater

— December 8, 2012 — Tech
With the new Sean John sweater available at Macy's, you can show off your favorite video or play music out of your arm thanks to its OLED screen.

The screen is built right into the arm and will last roughly six hours based on its internal rechargeable battery. When the battery is dead or you need to wash your Sean John sweater, the screen can be removed quickly and easily. The device contains a 2GB hard drive for storing music, which should at least give you enough for six hours.

This concept was inspired after Macy's reps visited the Consumer Electronics Show in Las Vegas and learned about OLED screens and the advances in its technology. They decided to partner with Sean John and the end result was this shawl collar fleece sweater.
Trend Themes
1. Wearable Technology - Designing clothing with built-in screens and technology opens up opportunities for wearable technology to become more integrated into our daily lives.
2. Personalized Fashion - The ability to display videos and music on clothing allows for personalized and customizable fashion experiences, creating disruptive innovation opportunities in the fashion industry.
3. Smart Textile - The use of OLED screens in clothing showcases the potential of smart textiles, where fabrics are infused with technology, creating new possibilities for interactive and functional clothing.
Industry Implications
1. Fashion - The integration of technology into fashion opens up new avenues for innovation, combining style and functionality to create unique consumer experiences.
2. Consumer Electronics - Advances in OLED screen technology present opportunities for consumer electronics companies to explore new applications beyond traditional devices.
3. Entertainment - The ability to display videos and music on clothing creates opportunities for the entertainment industry to enhance consumer engagement and promote immersive experiences.
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