'The Flat' Condo in LA Gets Rooftop Vegetable Garden
Alexis Rochas was faced with the task of retrofitting a green roof for The Flat, a building that was converted from a Holiday Inn into condominiums. His light, sinuous creation makes the most of Los Angeles' abundant sun while still remaining efficient and space-conscious.
Implications - Consumers are becoming much more environmentally conscious as information on detrimental environment effects continue to saturate media outlets. Companies looking to appeal to this demographic may consider donating a portion of their proceeds to organizations working on green initiatives.