This Recycled Soda Bottle from Coca-Cola is 100% Recyclable
Michael Hemsworth — October 4, 2019 — Eco
References: coca-colacompany & conveniencestore
A new recycled soda bottle has been unveiled by The Coca-Cola Company in partnership with Ioniqa Technologies, Indorama Ventures and Mares Circulares as an eco packaging endeavor.
The drink bottle contains 25% marine plastic that has been sourced from the Mediterranean Sea as well as its beaches, which makes use of an increasingly concerning material in our environment. The bottles identify the potential of recycling technologies and how they can be utilized in order to transform readily available materials as well as those looming in our waterways.
President for Coca-Cola Western Europe Tim Brett spoke on the new recycled soda bottle saying, "Too many of the world’s finite resources are currently discarded as waste. We know we need to do more to correct this. The targets we have set out today are ambitious and rightly so. There is a valuable role for packaging, but it must always be collected, recycled and reused. Our aim, working in partnership, is to see the term “single-use plastic” become redundant, both in our business and beyond, as all of our plastic – and indeed all of our packaging - is delivered within a closed loop."
The drink bottle contains 25% marine plastic that has been sourced from the Mediterranean Sea as well as its beaches, which makes use of an increasingly concerning material in our environment. The bottles identify the potential of recycling technologies and how they can be utilized in order to transform readily available materials as well as those looming in our waterways.
President for Coca-Cola Western Europe Tim Brett spoke on the new recycled soda bottle saying, "Too many of the world’s finite resources are currently discarded as waste. We know we need to do more to correct this. The targets we have set out today are ambitious and rightly so. There is a valuable role for packaging, but it must always be collected, recycled and reused. Our aim, working in partnership, is to see the term “single-use plastic” become redundant, both in our business and beyond, as all of our plastic – and indeed all of our packaging - is delivered within a closed loop."
Trend Themes
1. Recycled Packaging - Creating packaging materials from recycled materials presents an opportunity for sustainable and eco-friendly solutions in various industries.
2. Marine Plastic Recycling - Developing innovative recycling technologies to transform marine plastic into usable materials can help address the issue of plastic pollution in our oceans.
3. Closed Loop Packaging - Implementing closed loop systems for packaging, where materials are collected, recycled, and reused, can reduce reliance on single-use plastics and promote circular economy practices.
Industry Implications
1. Beverage Packaging - The beverage industry can explore opportunities to use recycled materials and develop sustainable packaging solutions to reduce environmental impact.
2. Plastic Recycling - Companies that specialize in plastic recycling technologies have the potential to profit from transforming marine plastic waste into valuable resources.
3. Waste Management - The waste management industry can play a crucial role in developing effective collection and recycling systems to support the closed-loop concept and minimize plastic waste.
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