Bentley-Bodied HUMMER

By: Noora Abu Eitah - Published: Aug 4, 2008   Updated: Apr 28 2011 • References: bentleymotors & autoblog
This HUMMER has been re-branded as a Bentley.... and it looks pretty horrid. The vehicle was modified in Dubai, proving that new money and good taste don't always align.

Apparently, the project all started when there were rumors of a Bentley SUV. It never happened, but a few years later, this Bentley/Hummer creation by Crewe as born.

Implications - The vehicle takes after the design of the Bentley, which is especially noticeable on the front end considering it's pretty much a carbon copy of the classic car. Resemblance to the Hummer comes from the size and shape of the car. This hybrid (not in the eco sense) is a strange combination of two very different vehicles. Stats for Rebranding Experiments Trending: Older & Average
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Concept: Rebranding Experiments
Related: 77 examples / 59 photos
Segment: Neutral, 18-35
Comparison Set: 28 similar articles, including: fantastical ring creations, mechanical 3d puzzles, and elongated luxury vehicles.