Twitter and Billboard Align to Track Real-Time Conversations

By: Jennifer Paul - Published: Mar 31, 2014 • References: twitter & mashable
Twitter is partnering with Billboard to create a chart that would track real-time conversations that people are having about music. It would be similar to what Twitter does with Nielsen to rank television shows.

The Billboard Twitter Real-Time Chart will appear on once it has been completed. Since music is the most talked about topic on Twitter, it only makes sense that the two have paired together. Bob Moczydlowsky is Twitter's music conversation head and he has said that the goal of this chart is "to create the new industry standard for tracking and surfacing the conversation around music as it happens."

By using the chart, the Billboard and Twitter music accounts will share data from same place. The data includes when new artists and songs begin to gain traction. Stats for Real-Time Music Charts Trending: Older & Chilly
Research: 282 clicks in 112 w
Interest: 0.5 minutes
Concept: Real-Time Music Chart
Related: 62 examples / 48 photos
Segment: Neutral, 12-55
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