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Real Life vs. Photoshop Ads Edit
Ray-Ban Colorize Campaign Asks You to Never Hide

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Real Life vs. Photoshop Ads
Ray-Ban Colorize Campaign Asks You to Never Hide
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Real Life vs. Photoshop Ads - Ray-Ban Colorize Campaign Asks You to Never Hide (VIDEO)
Ray-Ban Colorize Campaign Asks You to Never Hide
 Published: Mar 29, 09
Comments: 1 Views: 9,348

With the constant drama that stems from the evil that is Photoshop, we are starting to see more and more artists rebelling against the image editing software.

The latest ad campaign from Ray-Ban, Colorize, might look like it was heavily photoshopped, but it wasn’t. The models were painstakingly hand painted by talented makeup artists to look like they were photoshopped. See the sixth and seventh images for behind-the-scenes shots of the painting process.

So why the trouble and the expense? Because Ray-Ban is asking you to never hide behind Photoshop. Wear you colors loud and proud!

Advertising Agency: Cutwater, USA; Art Director: Kele Dobrinski; Copywriter: Noah Phillips; Director of Print Services: Miriam Lee; Executive Creative Director: Chuck McBride; Creative Director: Travis Britton; Art Buyer: Jen Worth, Justine Shockett; Photographer: Thomas Rusch; Retoucher: Annalena Rumler. (arabaquarius.blogspot)

References:  adsoftheworld, arabaquarius.blogspot

Filed In:  art,  fashion,  marketing,  photography,  print






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Reactions
FOUR WAYS TO REACT: vote, favorite, add more examples of Real Life vs. Photoshop Ads or comment about Ray-Ban Colorize Campaign Asks You to Never Hide.

Marissa Brassfield on Mar 29, 09  3,489 Trends   4,129 Comments
Wow, the accompanying commercial for this campaign is pretty sick too. Chameleons are amazing creatures!
Marissa Brassfield on Mar 29, 09  3,489 Trends   4,129 Comments +2
Favorited by colombo on Mar 30, 09
Favorited by Princess Blay on Jun 23, 09

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Real Life vs. Photoshop Ads