RAW Natural Beauty Ad Shows Lipstick Consumption

By: yy4u - Published: Dec 15, 2009 • References: rawnaturalbeauty & glow
In a quest to promote natural cosmetics, produced a video highlighting the natural cosmetic brand RAW Natural Beauty. After viewing the video, you feel less excited about getting pretty and more inclined toward feeling queasy.

Actress Stevie Ryan, famous for her Internet and YouTube skits, actually eats lipstick for this commercial--hence, the queasiness. Even if the RAW Natural Beauty lipstick is edible, the thought of eating it is just kind of gross. Especially seven pounds of it over the course of a lifetime.

According to the video synopsis, "the average woman applies 12 products a day to her skin, which is about 168 different chemicals…Skin can absorb those chemicals, which is why it is so important to use natural cosmetics."

I get it, I get it. Stats for Makeup-Eating Ads Trending: Older & Warm
Research: 13,067 clicks in 336 w
Interest: > 3 minutes
Concept: Makeup-Eating Ads
Related: 82 examples / 63 photos
Segment: Neutral, 18-35
Comparison Set: 30 similar articles, including: electric blue lipstick, pretty pink pouts, and cotton candy lipstick.