Ideas
Explore the world's #1 largest database of ideas and innovations, with 463,438 inspiring examples.
Trend Reports
Discover why 1,245 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 319,133 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,245 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 319,133 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,216 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 463,438 cutting edge ideas.

Easy-to-Clean Eco Straws

The 'Rain Straw' Slides Apart for Complete Cleaning

— March 8, 2019 — Eco
Plastic straws are quickly being banned in many parts of the world which is driving up demand for reusable alternatives that are often quite difficult to clean, so the 'Rain Straw' has been designed to change this. Featuring an innovative sliding functionality, the straw is capable of being separated into two sides that will offer complete access to the inner chamber. This eliminates the need for small brushes to clean the interior and ensures the straw is always free of debris or bacteria before it's used.

The 'Rain Straw' is dishwasher-safe and comes in several striking color options to make it a fashionable addition to your choice of beverage. The universal design of the reusable straw makes sure it's compatible for use with your choice of drink container.
Trend Themes
1. Eco-friendly Straws - The push towards eco-friendly straws have created opportunities to make them more convenient and easy-to-clean, such as with the 'Rain Straw'.
2. Sliding Functionality - The use of sliding functionality in products, such as with the 'Rain Straw', can create innovation opportunities for easier cleaning and maintenance.
3. Reusable Drinkware - The rise in popularity of reusable drinkware has created opportunities to develop more convenient and sustainable products, such as with the 'Rain Straw'.
Industry Implications
1. Food and Beverage - As plastic straws are increasingly banned, the food and beverage industry can capitalize on developing and promoting more sustainable alternatives like the 'Rain Straw'.
2. Household and Kitchen - Manufacturers in the household and kitchen industry can develop innovative products with sliding functionality, like the 'Rain Straw', to make cleaning and maintenance easier for consumers.
3. Environmental Sustainability - Designing sustainable products like the 'Rain Straw' can help companies further promote and contribute to environmental sustainability, creating a unique selling point for eco-conscious consumers.
6.8
Score
Popularity
Activity
Freshness