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Market-Specific Supplements

These Prinova Premix Solutions are for the Asia Pacific Market

— September 2, 2023 — Lifestyle
These Prinova premix solutions have been announced as a series of solutions optimized for the Asia Pacific market to provide consumers with options that will suit their needs. The products include the Lifestyle & Replenish hydration beverage, Healthy Active Lifestyle Plant Protein Beverage and the Ginger & Yuzu Healthy Aging essential amino acid matrix. Each of the solutions are formulated with functionality in mind to help consumers optimize their daily fitness and wellness needs in a decidedly convenient way.

Marketing Director EMEA & APAC James Street spoke on the Prinova premix solutions saying, "Functional and fortified products are enjoying fantastic growth in the Asia Pacific region. So it’s vital that manufacturers have a premium-quality premix ingredients partner to help them maximise the opportunities in this fast-evolving market. These exciting concepts are just a small taster of what brands can achieve with the right premixes for their new product development.”
Trend Themes
1. Functional and Fortified Products - The Asia Pacific market is enjoying fantastic growth in functional and fortified products, creating opportunities for manufacturers to maximize their market potential.
2. Optimized Solutions - Prinova premix solutions are formulated with functionality in mind, providing consumers in the Asia Pacific market with options that suit their specific needs and optimize daily fitness and wellness.
3. Convenient Fitness and Wellness - Prinova premix solutions offer a convenient way for consumers in the Asia Pacific market to meet their daily fitness and wellness needs, creating opportunities for brands to develop innovative and accessible products.
Industry Implications
1. Health and Wellness - The growing demand for functional and fortified products in the Asia Pacific market presents opportunities for the health and wellness industry to develop premium-quality premix ingredients and cater to consumer needs.
2. Food and Beverage - Manufacturers in the food and beverage industry can maximize their market potential by partnering with premium-quality premix ingredient suppliers to develop innovative solutions that meet the specific needs of consumers in the Asia Pacific market.
3. Nutraceuticals - The Asia Pacific market's demand for optimized solutions in functional and fortified products creates opportunities for the nutraceutical industry to offer tailored premix ingredients that enhance fitness and wellness.
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