Prada Collaborates with M/M Paris For Architectural T-Shirts
The collaboration t-shirts between Prada and M/M Paris will probably interest those who have a passion for typography.
'The Pradalphabet,' is created with an architectural touch resulting in an interesting, innovative design which is both technical and eye-pleasing.
There are five collectible t-shirts in total with the letter logo on the front and a Prada-M logo on the back, putting a dorky spin on the stylish Prada brand.
Check out the alphabet above.
'The Pradalphabet,' is created with an architectural touch resulting in an interesting, innovative design which is both technical and eye-pleasing.
There are five collectible t-shirts in total with the letter logo on the front and a Prada-M logo on the back, putting a dorky spin on the stylish Prada brand.
Check out the alphabet above.
Implications - This product demonstrates a good way for a large company to open up a fresh market of youth consumers. By adding a little bit of light eccentricity and street art, businesses can double their target audience and reach a younger demographic that may have previously shied away from the brand.
