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The Petite Cupcakes SS11 Campaign is Sweetly Surreal

By: Meghan Young - Published: • References: juliusbramanto & behance.net
The Petite Cupcakes SS11 campaign kind of reminds me of Katy Perry's California Girls music video. With the fluffy cloud carpet and cupcake confections, how could it not? Other than that, however, there is a darker tone to this photo shoot which offsets the stinging sweetness perfectly.

Photographed by Julius Bramanto, the Petite Cupcakes SS11 campaign was assisted by Shuri, Retno Prasasti and Ken Arini. JIM model Sima had her makeup done by Carry. Stats for Cloudy Confection Captures Trending: Older & Warm
Traction: 12,524 clicks in 198 w
Interest: 4 minutes
Concept: Petite Cupcakes SS11
Related: 81 examples / 62 photos
Segment: Females, 12-35
Comparison Set: 30 similar articles, including: fierce sporty fashion, devil-worshipping editorials, and rolled-up t-shirt sleeves.