'Personetics Anywhere' Helps Banks Offer Guidance Via Facebook Messenger

By: Laura McQuarrie - May 13, 2016
References: personetics & prnewswire
Personetics is a company that specializes in creating personalized digital guidance solutions specifically for financial institutions. Now, Personetics has launched a powerful tool called 'Personetics Anywhere,' which is an AI assistant that's able to deliver advice and guidance to banking customers through platforms like Facebook Messenger.

When chatting with the bot, users are able to use natural language in order to get instant answers to their queries that are relevant and accurate. For instance, a customer is able to ask something complex, such as how to use their bank card in a foreign country, while also minimizing fees. As well as being a great tool to assist customers, banks are able to tap into real-time predictive analysis technology in order to better anticipate consumer demands.

Chatbots of these kinds are now becoming widely used for everything from entertainment marketing campaigns to fast food ordering.