Wiltshire Chilli Farm's 'Peach Ghost' is a Limited-Edition "Fearless Flavour"

By: Laura McQuarrie - Nov 4, 2016
References: fearlessflavour & thedieline
In the spirit of Halloween, Wiltshire Chilli Farm launched 'Peach Ghost,' a limited-edition hot sauce that is described as "intensely hot with a hint of sweetness."

As the name of the product suggests, the hot sauce is made with the Peach Ghost chilli. Since this is truly an ultra-hot spicy pepper, Wiltshire Chilli Farm tasked Buddy with the creation of a branding and packaging design that would "scare the sauce out of the other products" in the category. This special-edition packaging puts a creepy twist on Wiltshire Chilli Farm's usual product bottle designs by featuring a "Spooky Edition" emblem and a logo that's wrapped up like a mummy.

This unique hot sauce will appeal to foodies who are unafraid of spice and the spirit of trying something new.