Pac-Man is everywhere, even in your candy aisle, thanks to Pac-Man candy. Not even I saw this one coming.
Pac-Man candy comes in three flavors: Pac-Man orange, regular Blinky sour cherry, and "blue ghost blinky" sour blue raspberry. This year, make Valentine's Day a celebration of your love for each other, and Pac dash Man. Even geeks need love, and candy. Lots and lots of candy. All the time. Forever.
Implications - Retro revival is a phenomenon that has taken hold of several industries, and is essentially a backlash to the often confusing, rapidly increasing technological advancement of computer-related products today. Essentially, consumers long for simpler times, making the integration of old-school elements a great idea for any company looking o establish an emotional connection with its target audience.
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Concept: Retro Geek Treats
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Segment: Neutral, 12-55
Comparison Set: 13 similar articles, including: sugary stilettos, 18 oddly-flavored candies, and jellyfish candy.
Retro Geek Treats
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