One year ago Olympus made the spectacular 'Giant Pen' campaign to celebrate their 50th anniversary where they used 60,000 pictures to make a stop motion movie.
Now they have come out with a new spectacular campaign for their Olympus Pen camera made up of 355 pictures printed onto billboard-sized posters. Each picture was fixed in the streets and shot repeatedly to create a dazzling stop motion effect. And what were all of the pictures shot with? The Olympus Pen camera, of course.
Stats for Stop Motion Billboards
Trending: Older & Warm
Research: 6,443 clicks in 311 w
Interest: > 3 minutes
Concept: Olympus Pen, Stop Motion , Campaign
Related: 75 examples / 58 photos
Segment: Neutral, 18-55
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