Superstar

Dolce & Gabanna's $369,000 Sunglasses

By: Going Like Sixty - Published: • References: luxurylaunches
I feel so dirty, I will wash my hands and keyboard after posting this publicity stunt.

C'mon $369,000 for a pair of sunglasses from Dolce and Gabanna?

The sunglasses are gold and probably have some diamonds on them. Maybe a very nice case. Which leads me to this concept: D & G can price it in any range they want. So maybe these sunglasses actually just cost a few hundred and D & G put a bazillion percent markup just to suck bloggers in.

Oh, I feel so dirty. Stats for Publicity Stunt Pricing Trending: Older & Buzzing
Traction: 9,371 clicks in 371 w
Interest: 4 minutes
Concept: Publicity Stunt Pricing
Related: 30 examples / 23 photos
Segment: Females, 18-55
Comparison Set: 11 similar articles, including: outdoor yoga camps, top 50 commercials trends in august, and sight-impaired cinemas.