NuZee's New Single-Serve Coffee Caters to Breastfeeding Mothers
Laura McQuarrie — February 10, 2023 — Lifestyle
References: prnewswire
Coffee co-packing company NuZee teamed up with Lacsnac to create a first-of-its-kind nursing-friendly coffee in a single-serve format. The first-ever single-serve coffee tailored toward breastfeeding mothers combines ethically sourced Columbian coffee with carefully chosen herbs like fenugreek and blessed thistle, which are known to increase lactation in nursing women.
Lacsnac Lactation Coffee is a first-to-market product in coffee and the idea started with a conversation in an airport with a nursing mother who said she couldn't find any lactation foods that weren't full of unhealthy ingredients. With this product, the brand is supporting an underserved group of coffee lovers.
The free-from coffee sachets are vegan and they are made without dairy, eggs and nuts, and it is prepared in small batches in a factory powered by renewable energy.
Lacsnac Lactation Coffee is a first-to-market product in coffee and the idea started with a conversation in an airport with a nursing mother who said she couldn't find any lactation foods that weren't full of unhealthy ingredients. With this product, the brand is supporting an underserved group of coffee lovers.
The free-from coffee sachets are vegan and they are made without dairy, eggs and nuts, and it is prepared in small batches in a factory powered by renewable energy.
Trend Themes
1. Nursing-friendly Products - The rise in nursing-friendly products presents an opportunity for co-packing companies to innovate and create products that cater to underserved markets.
2. Breastfeeding Nutrition - The demand for breastfeeding-friendly foods and supplements creates an opportunity for the health and wellness industry to create more innovative products.
3. Ethically Sourced Ingredients - As consumers become more conscious about sustainability and ethical practices, there is an opportunity for coffee companies to innovate by sourcing and promoting ethically sourced ingredients.
Industry Implications
1. Coffee Co-packing - Companies in the coffee co-packing industry can differentiate themselves and tap into an underserved market by creating nursing-friendly products.
2. Health and Wellness - The health and wellness industry can capitalize on the demand for breastfeeding-friendly products by creating innovative solutions that meet the unique needs of nursing mothers.
3. Sustainable Manufacturing - The demand for ethical and sustainable products creates an opportunity for manufacturers to innovate by adopting renewable energy sources and promoting environmentally friendly practices.
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