The Nike Lunar Eclipse installation is every athlete and sneaker head's dream come true. The piece is a gigantic replica of a deconstructed Nike Lunar Eclipse running shoe, displaying the 8 major running technologies used by the athletic apparel megabrand.
Nike running shoes, skate shoes and basketball shoes have all taken on lives and personalities of their own, expanding beyond their intended purpose and into the realm of luxe lifestyle wear. The Nike Lunar Eclipse installation acknowledges and celebrates the undisputed success of the Nike name and its permanent effect on pop culture.
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Concept: Nike Lunar Eclipse
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Segment: Males, 12-35
Comparison Set: 24 similar articles, including: studded high-tops, inflatable logo campaigns, and high-class high-tops.
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