Nike 'How Will You #makeitcount?' Inspires Athletic Resolutions

By: Matt Ho - Jan 4, 2012
References: youtube & hypebeast
For those who have made new year's resolutions in the athletic department, join the Nike ‘How Will You #makeitcount?’ campaign and see if you’ll follow through on what you hope to achieve.

The Nike ‘How Will You #makeitcount?’ is a new campaign that tries to inspire/motivate people to come up with a goal and see it through for the new year. To get everyone involved, the brand is encouraging people to tweet what they hope to achieve with the hashtag ‘#makeitcount.’ To push the campaign, Nike has released this clip featuring several athletes narrating what they’ll do to work towards their achievement.

A few professional athletes have already tweeted their goals, so if you want to get involved, tweet and show the world what you’ll do to up your game.