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Ayman HelwehAyman Helweh
 On: Apr 28, 08
2,222 Trends
2,564 Comments
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First Person Advertising Edit

Guy Richie's Nike Ad Takes It To The Next Level



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First Person Advertising - Guy Richie's Nike Ad Takes It To The Next Level (VIDEO)
Guy Richie's Nike Ad Takes It To The Next Level
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Famous director Guy Ritchie brings his unique style to the latest film advertisement for Nike, starring Wenger, Fabregas, Gallas, Ronaldo and Rooney.

The minute long film entitled, Take It To The Next Level, combines a football match with glimpses into behind the scenes of the players’ life.

These shots include practice, making out with attractive girls in limousines and swimming pools, getting your tooth knocked out and throwing up after intense workouts. Good times!

Here’s an updated 2 Minute version:

References: youtube

1 Comment: on First Person Advertising








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FOUR WAYS TO REACT: vote, favorite, add more examples of First Person Advertising or add your comment about Guy Richie's Nike Ad Takes It To The Next Level.


Favorited by Jeremy Gutsche on Apr 29, 08
I really love this direction. With the massive success of first person shooters, it's surprisingly that others have not been as quick to utilize the concept in advertising.

By: Jeremy Gutsche on Apr 29, 08   1,615 Trends   2,241 Comments
Favorited by Jenny Lange on Apr 30, 08

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