Nike Air Max Shoes are Getting a New Edition with the BW Iron Ore Color

By: Riley von Niessen - May 15, 2016
References: sneakerpolitics & highsnobiety
Nike Air Max shoes have been around for some time now, gracing the feet of athletes, celebrities and within hip-hop subculture. This is shown with the recent Skepta Nike Air Max shoes as well, which is a collaboration with a grime rapper from the UK. Nike is always working to satisfy its customers and consistently bringing new color palettes and styles to the mix allows them to appeal to more and more demographics.

The latest edition to the many models of Nike Air Max shoes is the BW Premium in 'Iron Ore,' a monochromatic design that uses three different shades. These are white, black and an off-white that the company refers to as 'Light Iron Ore.' The shoes are made with a leather upper and suede and a bold "BW" marks the heels to denote the popular brand.