Netflix Kids Clips Offers Short-Form Videos on iOS
Michael Hemsworth — November 10, 2021 — Tech
References: netflix & techcrunch
The Netflix Kids Clips feature is being launched by the streaming service for its Kids profiles on iOS devices to provide younger viewers with a way to enjoy quick snippets of content at their leisure.
The new feature will offer access to a range of short-form clips from TV shows and movies, which will enable users to quickly enjoy as many as they like depending on the amount of time they want to watch. The feature is being launched now and will stream videos in horizontal orientation where they will autoplay, but this can be turned off by parents to restrict how much can be viewed in one sitting.
The Netflix Kids Clips feature will be updated daily with fresh content that's all focused on existing shows available on the streaming service.
Image Credit: Netflix
The new feature will offer access to a range of short-form clips from TV shows and movies, which will enable users to quickly enjoy as many as they like depending on the amount of time they want to watch. The feature is being launched now and will stream videos in horizontal orientation where they will autoplay, but this can be turned off by parents to restrict how much can be viewed in one sitting.
The Netflix Kids Clips feature will be updated daily with fresh content that's all focused on existing shows available on the streaming service.
Image Credit: Netflix
Trend Themes
1. Short-form Video Consumption - The rise of short-form video consumption among children presents an opportunity for streaming services to create child-friendly platforms.
2. Personalization for Kids - Streaming services can leverage data to provide more personalized viewing experiences for children with age-appropriate content.
3. Daily Content Updates - Offering daily updated content will keep children engaged and offer a competitive advantage for streaming services.
Industry Implications
1. Streaming Services - Streaming services can build a new audience of young viewers with child-friendly platforms and personalized content.
2. Children's Entertainment - Children's entertainment companies can partner with streaming services to create and distribute child-friendly content.
3. Mobile Device Manufacturers - Mobile device manufacturers can partner with streaming services to create child-friendly features and apps for their products.
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