San Francisco-based Neon Monster has added to its line of designer toys. The new plush cyclops character is called Mitch. Mitch is made of 100% recycled PET plastic fleece plush and meets environmental and kids' safety standards.

Eco-friendly Mitch is available in either albino-pink or grey. Neon Monster teamed up with San Francisco artists Reuben Rude and Lauren Venell to bring the limited edition production of Mitch into being. Only 500 of the 14" gray monsters will be available and just 200 of the pink albino variant will be produced.