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Collaboration Kids Home Decor

The National Geographic for West Elm Kids Collection is Wondrous

— August 5, 2023 — Art & Design
The National Geographic for West Elm Kids collection is a new range of home decor products perfect for outfitting a child's space with a series of wondrous elements. The collection incudes storage solutions, rugs, bedding and decorative items that are all themed with Earth, space and dinosaurs in mind to stimulate the minds of youngsters. A wide range of the items within the collection are reported to be more sustainable thanks to the use of lower impact material including cotton approved by the Better Cotton Standard, wood that's Forest Stewardship Council-certified and more.

President Day Kornbluth commented on the National Geographic for West Elm Kids collection saying, "The West Elm Kids and National Geographic teams worked closely to create an engaging assortment for our youngest customers. Featuring dinosaur and outer space themes, the collection is designed to cultivate curiosity and discovery, from kids’ own bedrooms.”
Trend Themes
1. Sustainable Kids Home Decor - The National Geographic for West Elm Kids collection incorporates lower impact materials, such as cotton approved by the Better Cotton Standard and FSC-certified wood, to meet the increasing demand for eco-friendly children's products.
2. Themed Kids Home Decor - The National Geographic for West Elm Kids collection offers a range of home decor items with Earth, space and dinosaur themes to stimulate the imaginations of young minds.
3. Collaborative Children's Home Decor - The National Geographic for West Elm Kids collection is a successful collaboration between West Elm Kids and National Geographic, resulting in a wondrous assortment of products designed to cultivate curiosity and discovery.
Industry Implications
1. Children's Home Decor - The National Geographic for West Elm Kids collection offers a variety of products, including storage solutions, rugs, bedding and decorative items, specifically designed for children's spaces.
2. Sustainable Home Decor - The use of lower impact materials in the National Geographic for West Elm Kids collection, such as Better Cotton Standard-approved cotton and FSC-certified wood, reflects the growing trend of sustainability in the home decor industry.
3. Collaborative Home Decor - The successful collaboration between West Elm Kids and National Geographic for the Kids Collection demonstrates the potential for cross-industry partnerships in the home decor market.
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