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Regeneratively Farmed Frozen Fries

McCain Naked Oven Chips are Made with Two Ingredients

— March 21, 2024 — Lifestyle
McCain Naked Oven Chips are a limited-edition product making their way into the UK market as the perfect side dish for nutrition and environment-minded consumers to pick up this spring.

The product is crafted using potatoes sourced from farms that use regenerative farming practices, and has just two ingredients in the mix including potatoes and sunflower oil. The frozen fries are part of the brand's initiative to transition 100% of its potato crop to regenerative farming practices by 2030 and is seeing it work directly with growers to make it a reality.

McCain Naked Oven Chips come in Straight and Crinkle Cut options, which are priced at £1.95 for a 900-gram bag and are being launched exclusively at Tesco grocery store locations.
Trend Themes
1. Regenerative Farming Practices - Exploring the rise of regeneratively farmed products like McCain Naked Oven Chips in the food industry.
2. Limited-edition Frozen Foods - Observing the emergence of exclusive frozen food items like McCain's Straight and Crinkle Cut oven chips.
3. Sustainable Crop Sourcing - Analyzing the shift towards sustainable ingredient sourcing in the production of frozen food products.
Industry Implications
1. Food Production - Identifying opportunities for implementing regenerative farming practices within the food production sector.
2. Frozen Food Manufacturing - Exploring the potential for offering limited-edition frozen food products with simple ingredient lists in the market.
3. Grocery Retail - Adapting to consumer demand for sustainable and nutritious frozen food options like McCain Naked Oven Chips at retail locations.
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