With the recession always at the back of our minds, we are taking things into our own hands to try to save money. These are 5 ways in which people are cutting back during these tough times:

1. Taking showers instead of baths – Reports from Unilever suggest sales of bubble bath are on the decrease.

2. Buying frozen food instead of fresh – Supermarket sales indicate steep rises in purchases of frozen food items.

3. Making your own lunch – Sales of lunch boxes are up 68% at Robert Dyas

4. DIY hair dying – Home hair dye kit sales are up 27%

5. Tap water instead of expensive bottled water – Sales of bottled water have dropped 15% over the past year.