The Ultra H2O Water-Jelly Modeling Mask Comes in a Capsule Package

By: Laura McQuarrie - May 3, 2017
References: peachandlily & byrdie
The Ultra H2O Water-Jelly Modeling Mask is a soothing skincare product that is designed to revitalize dull, tired skin with ingredients like centella extract and camomile. In comparison to most rubber masks, this one is said to boast a texture that's more "bouncy" and "watery," which makes it gentler on skin.

The individual face mask pouches are packaged in a two-colored pill-shaped case, which emphasizes the two-step modeling mask product as a simple skincare remedy.

In the past, it has been essential for brands—especially those in the cosmetic industry—to create aesthetically pleasing packages. This remains truer than ever, especially since many consumers are looking to photograph beautifully designed, or "Instagrammable" product packaging for their social media accounts.