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Refreshing Mocktail Teas

DAVIDsTEA Launches Two Delicious, Ready-Crafted Alcohol-Free Teas

— January 12, 2023 — Marketing
In time for Dry January, popular tea innovator DAVIDsTEA launches two mocktail tea blends that bring forward an indulgent and refreshing experience for consumers. The two flavors include the Gin & Tonic variety and the La Vida Coco blend.

The in-house experts at DAVIDsTEA worked tirelessly on these two mocktail tea innovations. They simulated the tonic element in the first blend by combining lemon, licorice root, and green tea. They infused the necessary sweetness in the La Vida Coco with coconut, goji berries, and hibiscus. As health-focused, refreshing, and alcohol-free beverages, the mocktail teas are also nutritious because the ingredients are packed with antioxidants and anti-aging properties. DAVIDsTEA also includes yerba maté in the blends which boasts an energy boost.

Image Credit: DAVIDsTEA
Trend Themes
1. Mocktail Tea Trends - The rise of mocktail tea blends in the beverage industry presents opportunities for more flavorful and nutritious alcohol-free options.
2. Health-focused Beverage Trends - Consumers' increased interest in wellness and mindfulness has led to growth in the demand for beverage options that are packed with nutrients and functional ingredients.
3. Innovative Tea Blends - The incorporation of unique ingredients and flavors in tea blends presents opportunities for creating new and exciting taste experiences for consumers.
Industry Implications
1. Beverage Industry - The beverage industry can capitalize on the mocktail tea trend to offer more creative and health-focused alcohol-free alternatives to traditional cocktails.
2. Tea Industry - Tea companies can continue to innovate and expand their product offerings by incorporating unique and unexpected flavors and ingredients into their blends.
3. Wellness Industry - The wellness industry can collaborate with beverage companies to promote the health benefits and functional ingredients of mocktail teas as a part of a balanced lifestyle.
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