Superstar

Happn is a Missed Connections App Based on Real Life Interactions

By: Alyson Wyers - Published: • References: happn.fr & techcrunch
This mobile application aims to help singles connect in the form of a missed connections app. Happn uses your smartphone's location to show you potential matches in your area (similar to Tinder) but every time you cross paths with someone they move to the top of your feed (like Highlight). Based on real life experiences, this dating app would be helpful if you run into the same cute person on your morning commute everyday.

This repetition-counting newsfeed feature is what sets the French missed connections app apart. Upon opening the app, a grid appears with your most recent encounters. The further down you scroll, the further you go back in time. When you tap on someone's profile, you can indicate interest and see if a mutual feeling exists. You can also open a free chat window, regardless of whether or not a match has been made. Stats for Encounter-Based Dating Apps Trending: This Quarter & Buzzing
Traction: 1,021 clicks in 18 w
Interest: 0.7 minutes
Concept: Missed Connections App
Related: 55 examples / 42 photos
Segment: Females, 18-35
Comparison Set: 20 similar articles, including: old age dating sites, girlfriend-generating subscriptions, and image-only dating sites.