Microsoft Pix Uses AI Technology to Capture the Perfect Image Each Time

By: Katherine Pendrill - Jul 28, 2016
References: news.microsoft & refinery29
Microsoft Pix is a brand-new photography app that uses the power of AI technology to capture the perfect image every time. While smartphone cameras are extremely powerful, issues such as poor lighting and backlit subjects can sometimes ruin an otherwise great photo. This app ameliorates such issues by using advanced technology to adjust the camera accordingly.

Microsoft Pix works by using AI technology to determine what is happening in each photo and how it can be improved. After analyzing an image, the app adjusts the contrast, brightness and shadows accordingly in order to highlight the subject of the photo. The app is largely designed for identifying faces, making it perfect for selfies taken against noisy backgrounds or action shots.

The new app demonstrates how AI is being used to improve everyday activities such as taking photos with a smartphone.