'mGood' is a platform and technology company that enables non-profits, social enterprises and political organizations to create a mobile campaign and reach donors in an innovative manner.
"mGood enables its clients to reach and interact with hundreds of millions of mobile device users via text alerts, coupons, content downloads, real-time polling, in-venue engagement, WAP services and more," the social business explains on its website. "In addition, the company provides creative consulting, detailed analytics, and end-to-end customer service support to ensure the success of each mobile campaign."
Indeed, with the increase in mobile-based communications, society is entering a fresh phase in marketing -- cause-oriented and otherwise.
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'mGood' Allows Non-Profits to Create Text Message Campaigns
By: Tiana Reid - Published: Mar 16, 2012 • References: mgood