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Collaboration YouTuber Meat Snacks

The Sides Meat Snacking Range Includes Three Options

— March 28, 2024 — Lifestyle
The Sides meat snacking range has been announced by the Vale Foods Group-owned New World Foods as a series of premium snack options created in collaboration with the Sidemen YouTube channel. The snacks come in three options including Chipotle Steak, Buffalo Chicken and Korean BBQ Steak, which are perfect for satisfying hunger cravings throughout the day. The snacks feature 99-calories or less per serving, depending on the option, and have 10-grams of protein per serving to give them a satisfying nutritional profile.

New World Foods CEO James Newitt commented on the Sides meat snacking range saying, "The launch of these first three flavours under the Sides brand is the culmination of over a year of hard work and effort from both teams, and I’m delighted with what we’ve created. This marks the beginning of an expanding range of healthy snacking products that will excite new and old meat snacking consumers. I look forward to seeing how customers react to these brilliant products.”
Trend Themes
1. Premium Meat Snacking - Opportunity to redefine the snacking market with high-quality, protein-packed meat options developed through innovative collaborations.
2. Influencer-collaboration Products - Chance to tap into influencer partnerships for creating unique and appealing product lines that resonate with a wide consumer base.
3. Healthy Snack Innovation - Potential to drive consumer interest by introducing healthier snack options with lower calorie counts and higher protein content.
Industry Implications
1. Food & Beverage - Food companies can explore collaborative ventures with influencers to launch premium, health-conscious snacking options for diverse consumer preferences.
2. Marketing & Media - Opportunities for media firms to facilitate partnerships between brands and influencers to create exclusive products that cater to evolving consumer tastes.
3. Nutritional Supplements - Nutritional supplement businesses could leverage influencer alliances to introduce protein-rich, low-calorie snack alternatives that align with wellness trends.
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