The Max Factor X Lipfinity ad campaign embraces the femme fatale, the mysterious diva and even a warrior woman. Strong characters all, they focus on femininity in as powerful a way as possible without sacrificing sensual allure in the least. Although there are no scantily clad bodies in this campaign, it does focus on a stunning face complete with a deep red lip, bronzed cheeks and shadowed eyes.
Starring top model Candice Swanepoel, who was named the hottest woman of 2014 by Maxim, the Max Factor X Lipfinity ad campaign is perfect for both the summer and fall. Whether capturing a look for a hot summer night out or something darker for cooler weather, they will gain second glances with ease.
Stats for Mysterious Makeup Ads
Trending: Older & Average
Research: 2,101 clicks in 95 w
Interest: 1.8 minutes
Concept: Max Factor X Lipfinity
Related: 38 examples / 29 photos
Segment: Females, 18-55
Comparison Set: 14 similar articles, including: edgy bedroom fashion ads, instagram-casted fashion ads, and glam feline fashion ads.
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