The Martin Margiela Replica Sneaker is Made with Real Paper

By: Tiana Reid - Published: May 9, 2010   Updated: May 18 2011 • References: & highsnobiety
The Martin Margiela Replica Sneaker was inspired by the classic 1970s rubber sole Austrian sneaker. Made in Italy, from soft calf leather, the sneaker features a paper application made with real paper that gives the clean and simple shoe a shabby-chic feel.

Martin Margiela is no stranger to distressed sneakers, and this addition to the footwear collection complements his previous paint-splattered shoes.

Implications - Many brands are opting for a more natural, organic look when it comes to presenting their product. Consumers are bombarded with flashy imagery every day, so it helps if brands can take the minimalist approach for a more peaceful aesthetic, which is an attribute many can appreciate in their busy lives. Stats for Shabby-Chic Paper Sneakers Trending: Older & Mild
Research: 5,328 clicks in 316 w
Interest: 4 minutes
Concept: Martin Margiela Replica Sneaker
Related: 59 examples / 45 photos
Segment: Males, 18-55
Comparison Set: 21 similar articles, including: sneaker cakes, canvas sneaker comebacks, and pipe cleaner sculptures.