The Marthe Aime Fall/Winter 2010/2011 Collection is Elegant
This collection emphasizes the collar with flowing and ruched designs that are anything but understated. The hues of the Fall/Winter collection range from 'aniline red,' 'vieux rose' and 'klein blue,' creating a bold look for the eternal free spirit.
Implications - Consumers today opt for products that provide both high-performance and unique, expressive qualities. Businesses that can provide consumers with practical products infused with a contemporary flair will benefit tremendously by appealing to a larger clientele.