Urban Strutting 80s Editorials

Marie Claire Italia February Takes Inspiration from Miami Vice

Strutting along the streets of Miami, model Tanga Moreau shows off bright and bold graphic prints in Marie Claire Italia February 2013.

The expressive shoot shows the model looking fabulous in her high-end garments including looks from Valentino, Moschino and Missoni. She is seen posing around town with objects conventionally seen around any city street including a parking meter and a telephone booth. The mix of bright and brazen graphic prints including diagonal and vertical stripes alongside color blocked outfits and backgrounds gives off an 80s, Miami Vice vibe. The Marie Claire Italia February 2013 issue shows off tight and sleek dresses and separates, which sets a precedent for what is to come when warmer weather rolls around in both Europe and abroad.

Bright and Bold Graphic Prints
Disruptive innovation opportunity: Create a line of clothing with vibrant and eye-catching graphic prints that incorporate elements of nostalgia and 80s fashion.
Color Blocked Outfits
Disruptive innovation opportunity: Develop a fashion line that focuses on color blocked outfits, playing with contrasting colors and bold combinations.
Tight and Sleek Dresses
Disruptive innovation opportunity: Design a collection of form-fitting and stylish dresses that are perfect for warm weather and can be worn both in Europe and abroad.

Industries Being Reshaped

Fashion
Disruptive innovation opportunity: Experiment with bold graphic prints and color blocking techniques to create unique and eye-catching garments.
Retail
Disruptive innovation opportunity: Curate a collection of tight and sleek dresses that cater to the demand for fashionable summer attire.
Online Shopping
Disruptive innovation opportunity: Launch an online platform that offers a wide range of bright and bold graphic printed clothing, making it easily accessible to fashion-forward consumers.
SCORE
5.7 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 85%
Activity 77%
Freshness 8%

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