Superstar

Maison Martin Margiela & Les Ateliers Ruby Helmet

By: Marissa Brassfield - Published:   Updated: Mar 30 2011 • References: colette.fr & hypebeast
This high fashion helmet is a collaboration between Maison Martin Margiela and Les Ateliers Ruby to honor the 20th birthday of the Maison Martin Margiela fashion house.

The Martin Margiela and Les Ateliers Ruby helmet features the engraved signatures of Martin Margiela and his colleagues, a black leather interior from Ateliers Ruby and an original chrome logo.

Implications - Whoever said that function and fashion are mutually exclusive was definitely off the mark, and this stylish helmet is a prime example of that. By taking something that is traditionally expected to be purely utility-based -- such as helmet -- and turning it into a classy creation, the minds behind this product demonstrate how there is definitely room for businesses that embrace both concerns to make a big impression. Stats for High Fashion Helmets Trending: Older & Mild
Traction: 16,919 clicks in 322 w
Interest: 4 minutes
Concept: High Fashion Helmets
Related: 52 examples / 40 photos
Segment: Males, 18-55
Comparison Set: 19 similar articles, including: 30 haute helmets, 28 helmets, and haute helmet heads.