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Sweet Treat-Flavored Straws

Dippin' Dots Celebrates a Quarter Century with New Magic Milk Straws

— March 24, 2014 — Life-Stages
In honour of its 25th anniversary, Dippin' Dots has released two new magic milk straw flavors: s'mores and birthday cake.

The straws contain Dippin' Dots and when submerged into a glass of milk, the Dots add a sweet and delicious flavor. Birthday Cake features a blend of yellow, blue and pink cake flavored dots, while S'mores has a mix of graham, chocolate and marshmallow dots.

Not only is this novelty intriguing, but it is also a nutritious and simple incentive for children to drink and enjoy their milk. These straws only have 4.6 grams of sugar and 15 calories, which is a better alternative than sugary syrups or high caloric flavored milks. It is also perfect for cereal to jazz up boring bran into something delightful.

Trend Themes
1. Magic Milk Straws - Opportunity for companies to create innovative and diverse flavors of magic milk straws for added convenience and flavor enhancement.
2. Healthy Flavor Enhancements - Potential for companies to develop nutritious flavor enhancements like Dippin' Dots' sweet treat-flavored straws to make healthier food and beverage options more appealing.
3. Child-friendly Nutrient Intake - Companies can explore ways to make it easier and more enjoyable for children to consume essential nutrients through fun and flavor-packed products like Dippin' Dots' magic milk straws.
Industry Implications
1. Food and Beverage - Disruptive innovation opportunities in the food and beverage industry by creating new types of flavor-enhancing products like Dippin' Dots' magic milk straws.
2. Health and Wellness - Opportunities for the health and wellness industry to introduce healthier and more appealing alternatives to sugary syrups and high-calorie flavored milks, utilizing concepts like Dippin' Dots' sweet treat-flavored straws.
3. Cereal and Breakfast Foods - Potential for the cereal and breakfast foods industry to collaborate with products like Dippin' Dots' magic milk straws to add flavor and excitement to traditionally plain and boring options.
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