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DIY Floral Confections

The Flowery Macaron Design Makes a French Dessert Look Even Sweeter

— August 13, 2015 — Lifestyle
This garden-inspired macaron design uses watercolor and a bit of artistic skill with a paint brush. From Sugar and Cloth, the DIY Floral Macarons give the popular French treat a Spring-like makeover.

The floral watercolor desserts were inspired by Rifle Paper Co. stationery and make a tasty Mother's Day gift. Or if you are into entertaining, the macaron design makes a stunning table center piece when paired with fresh bay leaves.

If you want to recreate this decoration vibe, you will need materials including edible food markers, gel food coloring, almond extract, edible gold food paint, a food-dedicated paint brush and either almond or vanilla-flavored macarons. You can either make them at home or purchase them elsewhere.
Trend Themes
1. Floral-inspired Desserts - Opportunity for bakeries and dessert shops to create unique and visually appealing floral-inspired treats using watercolor and artistic techniques.
2. DIY Food Decoration - Opportunity for food-related businesses to offer DIY kits and tutorials for customers to create their own decorative desserts at home.
3. Artistic Food Presentation - Opportunity for restaurants and catering companies to elevate their food presentation using artistic techniques like watercolor and edible food markers.
Industry Implications
1. Bakery - Disruptive innovation opportunity for bakeries to incorporate unique floral-inspired designs into their dessert offerings, attracting customers with visually appealing treats.
2. Food Retail - Opportunity for food retailers to sell DIY kits and supplies for customers to create decorative desserts at home, tapping into the growing trend of DIY food decoration.
3. Hospitality and Events - Disruptive innovation opportunity for catering companies and event planners to create visually stunning food presentations using artistic techniques like watercolor and edible food markers.
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